• Rooted in responsibility

  • Always evolving

  • Community first

  • Rooted in responsibility

  • Always evolving

  • Community first

  • Rooted in responsibility

  • Always evolving

  • Community first

Grooming made simple.

Home grooming essentials

For effective at-home grooming in fewer steps.

Tailored coat care

Crafted with unique formulations for a range of distinct coat types.

Tackles all kinds of messes

A range of grooming solutions from deep cleans to quick refreshes

  • Grooming made simple.

    No matter your dog's breed, coat type or lifestyle, we've got everything you need to keep them looking & feeling fresh. Take this short quiz to get your custom Earth Rated grooming bundle.

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Get in touch

Can’t find what you’re looking for in our FAQs? Reach out. We’d love to hear from you.

Get in touch