How to use your business as a force for good

How to use your business as a force for good

Charitable giving can be incredibly rewarding for employees and can help foster a work culture that helps everyone feel proud of the good they do. How does this come into play here at Earth Rated? To start, our focus on being a better community member, a better workplace and a better environmental steward resulted in us earning our B Corp certification.

What does being better look like in action?

When it comes to being a better community member, we truly believe every company can do their part. Since 2016, we’ve donated over 14,000 Earth Rated fleece blankets to shelters and rescues all across North America. And we partnered with (RED) to help fight global health emergencies, like AIDS and COVID-19, and strengthen healthcare systems in communities that need it most.
We've also made donations to organizations that align with our values like Friends of Ruby. They're an incredible Toronto-based charity that have created Canada's first pet-friendly transitional housing facility dedicated to serving LGBTQIA2S+ youth. We couldn't have been more proud to support them through a donation of $5,000 and an ongoing supply of dog products for their companion dogs!
Team-building through charitable giving is a great way to bring teams together around important causes and can contribute to creating a better workplace. Some of our most creative team members recently decided to create greeting cards for Sending Sunshine - helping to bring smiles to senior citizens experiencing isolation. We also set up a donation box in our office for boots, coats, snow pants, and all the necessary items for Montreal winters, for local shelter Chez Doris. And we rolled up our sleeves and put together lunch bags with homemade sandwiches, a few snacks, and a lot of love and delivered them to Open Door for people experiencing homelessness.

It's important for our team to keep the giving going- even when we're attending Trade Shows! That's why we built a custom Giving Back Wall as part of our booth design, where we feature local charities that represent our commitment to people, pups, and planet. Attendees are invited to drop a poop bag roll core – representing $5 each – into the charity bin of their choice - for a total of $5,000.
When it comes to being a better environmental steward, the products we make emphasize the importance we put on cleaning up. Why? Because if not picked up, pet waste can actually contribute to pollution in our waterways! Beyond our products, we've also partnered with incredible organizations such as SNAP Quebec, a non-profit organization dedicated to the protection of nature. We committed to donating $50,000 to help conserve Canada’s natural spaces through their Pakatakan Project.

As part of the most recent Global Pet Expo, we chose to feature the wonderful folks at Save the Manatee as part of our trade show booth's Giving Back Wall. Their mission is to increase public awareness and education and advocate for strong manatee protection measures. And at the most recent SuperZoo Trade Show, we showcased our new friends at the Friends of Nevada Wilderness who help to advocate for wilderness protection.
Here at Earth Rated, we live our values every day in action, and we value the trust people place in us. 

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