As many dog owners already know, picking up after your dog is important. On top of being unpleasant to step on, if not picked up, pet waste can also wash into runoff water and pollute waterways. It can also contain harmful viruses and bacteria, as well as nutrients from pet food that can throw ecosystems way off balance. That's why poop bags are an essential item for people who want to be responsible dog owners.
Let's face it. Here at Earth Rated, we make a lot of bags. In fact our bags are used by over 4.5 million people daily and can be found in over 20,000 stores in 40+ countries. That's why we're excited to share that we've launched a new generation of poop bags made from 65% certified post-consumer recycled plastic.
By using 65% certified post-consumer recycled plastic, at the volume we produce, we’re able to give a second life to more than 5 million pounds of landfill-bound plastic every year*. We use less energy, and are less reliant on fossil fuels. How, you ask? Well, you see, post-consumer recycled plastic is made from the waste that consumers generate and discard every day. Picture this: imagine your milk jug or a soda pop bottle being tossed into your recycling bin. Then, like magic, this recycled waste is transformed into new products, like our new generation of bags. So, by choosing bags made from 65% certified post-consumer recycled plastic, you’re helping to reduce plastic waste, too.
What's even better is that this new generation of poop bags maintain the same high-quality and 100% leak-proof guarantee that we've always had. This means that dog owners can continue to confidently rely on the bags for their intended purpose 💩, while also feeling good about their choice.
We've also freshened up. With our new look, we’re proud to put our name front and center because we stand by the quality and integrity of our products. But this transformation is not just about a new visual identity and logo. We feel it's a testament to our dedication to innovation and responsibility. As a certified B-Corp, using business as a force for good truly starts with caring about everyday things. By making small changes like this, we can collectively make a big difference in becoming better environmental stewards and more responsible dog owners.
*based on current annual production rates